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Policy Positions — Industry Issues

Tourism Insight

20 September 2021

A well-managed tourism system in New Zealand necessitates quality information. TIA champions the provision of relevant, timely and accessible insight or knowledge that results

in better tourism-related decision-making. By ‘knowledge’, we include a spectrum from basic data, use of administrative data, analysis, practical research, innovation, through to blue-sky thinking.

TIA is a member of the Tourism Data Leadership Group and will work with the Group to drive a step change in tourism data to lift coverage of data across a more balanced set of indicators and for improving the quality of the data provided. TIA is also seeking to achieve a step-change in the wider tourism research environment, although there is not a vehicle in place for achieving this.

TIA has submitted on key insight-related processes including on the Future Pathway Green Paper on the future of the overall science system and Data and Statistics Bill.

Recent wins

Recent submissions

Thanks to our strategic partners

Thanks to our strategic partners

Thanks to our strategic partners