Policy Positions — Industry Issues

Tourism Insight

A well-managed tourism system in New Zealand necessitates quality information. TIA champions the provision of relevant, timely and accessible insight or knowledge that results

in better tourism-related decision-making. By ‘knowledge’, we include a spectrum from basic data, use of administrative data, analysis, practical research, innovation, through to blue-sky thinking.

TIA is a member of the Tourism Data Leadership Group and will work with the Group to drive a step change in tourism data to lift coverage of data across a more balanced set of indicators and for improving the quality of the data provided. TIA is also seeking to achieve a step-change in the wider tourism research environment, although there is not a vehicle in place for achieving this.

TIA has submitted on key insight-related processes including on the Future Pathway Green Paper on the future of the overall science system and Data and Statistics Bill.

Recent wins

Recent submissions