Tourism has a plan. The next government should back it.
Opinion piece by Rebecca Ingram, Chief Executive of Tourism Industry Aotearoa.
Tourism by Design: How Do We Know If We’re Doing It?
TIA Chief Executive Rebecca Ingram's speech from Tourism Summit Aotearoa 2026, where she explores what it means to deliver tourism by design and how we can measure our progress towards a stronger future for the industry.
Tourism industry confident on year ahead, planning to hire staff
Tourism Industry Aotearoa’s (TIA) annual workforce survey has shown that tourism business confidence remains high, with more tourism operators actively recruiting and an increased number of entry-level roles available across the industry.
Summer Readiness Guide
In advance of the expected El Niño weather pattern - which has the potential to drive a variety of extreme weather events across our upcoming summer – TIA has launched a 'Summer Readiness' Guide for members.
TRENZ 2025 generated $100 million in international tourism sales to New Zealand businesses
International travel buyers made an estimated $100 million in sales with New Zealand tourism businesses thanks to TRENZ 2025, independent research by the New Zealand Institute of Economic Research (NZIER) has shown.
AI Essentials for Tourism is back
AI Essentials for Tourism is back this October and November with expanded content, more tourism case studies and a stronger focus on real-world application.
New Zealand Tourism Awards Finalists 2026
The finalists for the 2026 New Zealand Tourism Awards have been announced, recognising outstanding individuals and businesses making an impact across Aotearoa’s tourism industry. Discover this year’s finalists ahead of the Awards Dinner on 4 November in Ōtautahi Christchurch.
TIA launches Tourism 2050 refresh
TIA has launched a refreshed version of its ‘Tourism 2050 – A Blueprint for Impact’ strategy, which sets out the choices New Zealand needs to make today to achieve the tourism future it
wants in 2050.
